Clara Daguin, a French-American designer, embodies the bold alliance of fashion tradition and technological innovation. Born in France and raised in Silicon Valley, her unique approach blends craftsmanship and technology, embroidery and electronics, the organic and the artificial.
Based in Paris, Clara Daguin boldly blends haute couture, refined craftsmanship, and cutting-edge technology. As a decidedly geeky fashion designer, she offers a multisensory and philosophical experience through her creations. Influenced by her father, an electronics engineer, she became familiar early on with digitalization and dematerialization, which have become central themes in her work.
A 2009 graduate of the California College of the Arts with a degree in graphic design, Clara Daguin has followed an eclectic path. After a stay in India, she returned to France to nurture her passion for fashion. Her master's degree in fashion design from the École nationale supérieure des arts décoratifs (EnsAD) marked the beginning of a rewarding professional journey, including an internship at Margiela.
The designer doesn't just follow fashion trends; she redefines them. She uses fashion as a medium. She enjoys exploring the connections between technology and the body. Her creations, influenced by digitization, dematerialization, and surveillance, transcend conventional aesthetics.
Founder of her label in 2017 following her participation in the Hyères International Festival of Fashion, Photography and Accessories, Clara Daguin collaborates with players such as Google, Jean-Paul Goude, Hermès and Mines Paris – PSL.
Her workshop is a laboratory where she integrates electronic circuits, microprocessors, LEDs, and optical fibers into poetic and interactive creations. Her clientele, which includes figures such as Björk, attests to her global impact.
Clara Daguin's universe is defined as an exploration of the relationship between body and technology, offering innovative pieces where techniques and aesthetics unite harmoniously.