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GREG KADEL OR THE VARIATIONS OF THE FEMININE PERSONA

This American photographer and director celebrates women in his staged scenes and portraits, where fashion and fine art blend together with sensuality, provocation, and humor.

“Classic with a modern twist.” That’s how the fashion industry describes his powerful photographic work. This Pennsylvania native, now based in New York, studied marine biology and fine arts before embracing his intrinsic passion: photography. International acclaim came quickly. His innovative vision and unique photoshoots have captivated magazines, thanks to his expressive editorials with a vintage yet contemporary aesthetic that celebrate women in all their glory. Over time, Greg Kadel has cultivated an image as a leading avant-garde icon of fashion and beauty photography through his original staging, attention to detail, and lighting choices. His client portfolio is as impressive as his publications: vast and global. His list of celebrity clients includes Rihanna, Lenny Kravitz, Taylor Swift, Britney Spears, Gwyneth Paltrow, and Nicole Kidman.

story teller

He develops this rich and prolific body of work from his international studio, Greg Kadel Studios, headquartered in New York with branches in Paris and Los Angeles. This virtuoso divides his life and work between these three hubs, and beyond. His creative aesthetic is defined by plays on poses, gestures, and representations of the female persona. Like the great photographers, Greg Kadel draws the best from his models to create visual narratives that blend provocation and humor, sensuality and poetry. His compositions focus not only on the subjects but also play with the horizon of the setting and the situations. From his color palette to his nuances of black and white, he exalts the codes, masterfully employing off-center framing, low-angle shots, depth of field, reflections, shadows, and light. And his portraits are no exception, oscillating between a punk-rock edge, pure poetry, and effortless elegance. Although Greg Kadel prefers outdoor photo shoots to studio shoots, he constantly renews his points of view and photographic approach, which intermittently tends towards pictorial art.