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KOCHÉ AND GOOGLE JOIN FORCES FOR A COLLECTION

It is under the vault of the Palais Brongniart that the French designer presented several looks designed with the support of the tech giant Google, and its laboratory ATAP Ambient Experiment, for ambient computing.

The goal? A research project linking science and creation, to develop a series of four hybrid pieces, where couture, technology, and contemporary design are married. The pieces in question were equipped with miniature radar Soli, which reacts to movements, distances, and materials, thanks to electromagnetic waves.

The data captured by Soli is then retransmitted on a wall screen, which like a mirror, creates a digital reflection of the perceived environment. A way to make clothes, models, the space of the fashion show but also the public interact, thus redefining the interactions between humans, clothes, and machines. 

https://www.koche.fr/

Credits : @Koché

Lisa Agostini

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