This new initiative takes Emmanuel Perrotin back to his beginnings in rue Louise-Weiss where he brought together colleagues to design a collective approach in order to be more visible.

Although since he has opened more and more spaces in Paris on rue de Turenne and rue Saint-Claude, as well as in New York, Seoul, Tokyo and Shanghai, the art dealer remains deeply attached to the Parisian artistic ecosystem, which is now fragile.

Initiatives such as this new collaborative project could help strengthen Paris’s position on the art market, while London is handicapped by Brexit and New York is still being hit by the pandemic.

They also meet the expectations of a public that now favors local consumption and short circuits. Moreover, the format of international fairs, which are too numerous, too costly and criticized for their environmental impact, was already being debated before the pandemic. When, for example, the Paris Gallery Weekend brought together some fifty colleagues from July 2nd to 5th, one might wonder whether this new concept of shared home fairs might not be the model of the future.

For Emmanuel Perrotin, the objective is also to allow for the continuity of exhibitions for artists with ambitious projects, as well as for the ecosystem they animate: sales people, managers, communicators, transporters, subcontractors and other players. 

“It’s a job where we fight every day to keep our companies open,” recalls Emmanuel Perrotin, before concluding: “Let’s stay collectively positive!” In art too, we are strong when we are united!