Bail Art, a company to invest in art

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Bail Art, a company to invest in art

Money should never curb your passion for art. This is Bail Art watchword. A leasing company of works of art that has successfully established itself in the long term with companies and collectors.

Bail Art democratizes investment in art. Because art is often perceived as something elitist whose access depends on a certain knowledge and above all on certain means, not everyone feels concerned.

For a few years now, the company has proposed its services to galleries, but also during art fairs. This offers new possibilities to the public of fans, who can more easily bring art into their interior. A real revolution in the art market, since it becomes accessible to everyone.

Galerie Joseph has chosen to present a portrait of this expanding society under the lights of Clara Pagnussatt, in charge of the partnerships with galleries.

Leasing to bring art into businesses

Bail Art was created in 2009, at the initiative of Edouard Challemel du Rozier. For the entrepreneur, love for beautiful things is a family affair. “I have always been an art lover, my parents introduced me to it when I was young.” An ambitious businessman, he embarked on this project some ten years ago. He teamed up with three friends, also art lovers, to mount Bail Art.

But just what is the purpose of this type of society?

When the three partners embarked on this large business in France, leasing was then exclusive to the automotive sector. At the same time, however, in England, they observe that the principle is common in the art world. This is their starting point, and they will give themselves the means to reproduce the model on our territory. Bail Art is today the leader in France in the leasing of works of art, far ahead of its competitors.

Their primary objective: to bring art into businesses. They find that companies have large spaces that they do not necessarily take advantage of. Why not use these workplaces to exhibit works, for example? On the one hand, this would enhance artistic creation. On the other hand, to educate the public about any form of art.

At the same time, companies enjoy particularly attractive tax advantages which allow them to encourage the introduction of art into their spaces. By offering this art rental service to companies, Bail Art intends to make a difference.

Bail Art is a partner of KAZoART, an online art gallery that brings together nearly 20,000 works of artists for prices ranging from € 100 to € 30,000. Together, they strive to bring art into business. “Give character to its offices and simpler access to art while reducing its taxation: this is the objective of the partnership established between KAZoART and Bail Art”.

Leasing, an attractive payment facility

But what exactly is leasing works of art? How to measure the amortization of a painting, a sculpture over time? And above all, can everyone use this type of service?

Galerie Joseph gives you the key points.

We can compare the leasing of works of art to a rental service. In other words, each month, according to a precise schedule, customers pay rent corresponding to the rental of an art work. The leasing of works of art allows the collector at the head of a professional activity to optimize the acquisition of the work for tax purposes, the rental of which gives access to a tax deductibility of all rents as charges. At the end of the rental period, a purchase option is offered for a residual value.

As soon as a client calls on the services of Bail Art (professional or private), the company takes care of everything. It goes from mounting the file to delivery, then hanging it. It is Bail Art which manages the entire process, from the relation between the client and the bank, to the valuation of the client’s assets. In other words, to be eligible for this type of service, the customer must be able to provide proof that he’s able to pay for what he commits over time. After this study and when the form is duly completed, Bail Art sends the entire file to the bank.

In the context of a professional or personal activity, the benefits of leasing art works are multiple.

Bail Art allows you to spread the settlement of acquisitions between 13 and 60 months.
At the end of the contract, there is the possibility of buying 7% of the original value of the work.
Finally, it’s possible to deduct from tax the purchase of a work. For an individual, the purchase of is exempt from tax and the money used for its acquisition is not taxable.

For businesses, the tax advantage is also attractive. They can deduct 20% of the purchase price of the work from corporate tax each year for 5 years.

Bail Art is enjoying increasing success with art galleries. At the same time, the company is increasingly developing collaborations with major art fairs, which trust it to promote transactions, thanks to efficient and reactive tools. They allow procedures to be minimized and contracts signed on the spot in a paperless manner.

Throughout the Galeristes fair in October 2019 at Carreau du Temple, Bail Art has made it easier for many collectors to acquire art. It was by using her services that certain collectors were able to buy works from the Guido Romero Pierini – Michael Timsit Gallery, of which she has been a partner since the Décade exhibition, in February 2019.

This is the case for Mr. S. (the identity of the buyer is voluntarily left anonymous). The art lover was able to acquire two paintings and has no regrets having used the services offered by Bail Art. “It was a positive and easy experience that I had with Bail Art, which allowed me to acquire two works without breaking my budget. If the opportunity arises, I would not hesitate to call on the services of the company again. ”

Bail Art doesn’t necessarily work with Parisian galleries. It is present throughout the territory. Among his latest partnerships, that with the Galerie Tony Rocfort (La Baule).